Experienced Chinese Search Engine Optimization Expert
Nanjing Marketing Group is seeking a full-time dedicated Chinese search engine optimization expert. The search engine optimization expert's duties include analyzing the performance of multiple client accounts for various industries, setting strategy and implementing changes to maximize client return on investment.
Nanjing Marketing Group is not just interested in competing for keywords, we're interested in using search traffic to get our clients business. With this in mind, the successful applicant must not only have SEO technical skills, but must also have very strong marketing and analytical abilities.
The search engine optimization expert will seek to consistently improve their effectiveness through all available methods such as experimentation, reading, attending industry events and communicating with other search engine optimization professionals.
The client accounts to be worked on will include accounts for businesses of many different industries. NMG clients include small businesses, as well as major International brands and multi-billion dollar Internet companies. Their marketing goals include driving conversions, promoting their brand name and even just 'testing the market'. With this in mind, the search engine optimization expert must show flexibility and a willingness to continuously learn.
The successful applicant should expect to work from 9am to 5pm each day. Work may be done from home or from NMG's office in Nanjing, China. They must also be able to work very well with the other Nanjing Marketing Group team members, including writers, translators, designers, the project manager and the pay per click specialist.
Payment includes a base salary and aggressive quarterly bonuses based on performance goals.
Applicants must have:
- At least two years of experience in search engine optimization for Baidu.
- A track record displaying great results.
- Native-level proficiency in Mandarin China.
- Experience using analytics platforms such as Google Analytics or Baidu Tongji.
- A focus and interest in maximizing return on investment for NMG's clients.
In addition, the following would be an asset to the role:
- Experience in Chinese search engine optimization for Google.
- Ability to effectively communicate in written English.
- University education in business.
- Experience dealing with English-speaking non-Chinese people.
- Experience with other aspects of Internet marketing such as pay per click, social media marketing, web design, copywriting, conversion rate optimization or landing page optimization.
- Experience writing simple HTML and CSS.
- Experience working with content management systems such as Wordpress, Drupal or Joomla.
- Experience with Chinese-to-English translation.
If you think you're a good fit for this role, we look forward to receiving your application. Please contact us.
