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  • About
    • Meet The Team

      Learn how we work and meet the key team members.

      Read More

    • Careers

      Find out what it's like to work with us, and which positions are available now.

      Read More

    • Get in touch for a free consultation.

      Contact Us

    Stay
  • Services

    • Market Research

      Know your consumers, competitors and marketing channels.


    • Social Marketing

      Build a following on WeChat, Weibo and Douyin.


    • Search Marketing

      Reach consumers actively searching for your solutions.


    • Content Crafting

      Connect with the hearts and minds of your Chinese customers.


    • B2B Marketing

      Drive quality leads with an end-to-end Chinese B2B marketing solution.


    • Education Marketing

      Drive applications and control your school's brand online.

    •  

      View All Services >>

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  • How to Use Weibo for China Marketing (2021)
    Sina Weibo, commonly known just as Weibo, is often compared to Twitter. It did start out as a similar platform but has
    Read More
  • The 2021 Guide to WeChat Official Account Setup
    With over a billion users, WeChat is the most popular social platform in China. If you want to get your brand on WeChat
    Read More
  • How to Write Great WeChat Articles
    For most WeChat marketing campaigns, the key is to create great articles. If your target audience finds your articles
    Read More
  • What Is Toutiao? (Chinese Social News Platform)
    It’s been about two years since I had Toutiao on my phone, but I gave it another try this week. I’ve got to say that it
    Read More
  • Advertising on Zhihu - All You Need To Know (2020)
    I’ll cut straight to the point: Zhihu is China’s most popular Q&A platform, and it’s time you consider it for
    Read More
  • WeChat Video Upgrades You Need To Know (October 2020)
    WeChat’s video accounts are getting some important upgrades and looking more like Douyin. Upgrades to video accounts
    Read More
  • The Ultimate Guide to Zhihu Setup and Verification
    If you’re here, then there’s a good chance that you have already heard of Zhihu. If you haven’t, then, long-story-short
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  • What Makes a Douyin Video Go Viral?
    There are many things that can factor into a video becoming a hit on Douyin, such as participating in a trending topic
    Read More
  • Weibo Changes Its External Links Policy (July 2020)
    Big changes coming to URLs on Weibo. Weibo introduces new regulations for adding external links to the posts and ads.
    Read More
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