-
It seems like most search marketers outside of China have heard that Baidu is “the Google of China”. And sometimes they
-
When it comes to marketing in China, you can do it the classic way – Baidu Advertising, WeChat and Weibo campaigns are
-
I think Chinese consumers are highly untrusting of new brands. I think that it’s essential for any new brand entering
-
Question: “What do we need to do to launch a successful Baidu search engine marketing campaign?”
We get asked that
-
The post is brought to you by our guest author, Marcus Pentzek.
If you are working on your SEO for Baidu you will
-
Saying China is moving towards becoming a cashless society is stating the obvious – I’ve mentioned how highly
-
When I first arrived in China all I expected WeChat to be was a Chinese version of Facebook – a place to connect with
-
For many Chinese, English skills are essential for connecting with the world. Since English language learners have
-
China is the world’s largest source of international students. Over half a million enroll in foreign higher education
-
A common saying goes “The tailor makes the man.” Chinese parents and students selecting colleges are affected by their
-
In the days before the Internet, student recruitment was done via agents and school-to-school exchange partnerships.
-
Somebody asked me for some general advice on how to use social media for B2B marketing in China.
I’ll answer that here
