You May Have Heard of WeChat
It is China’s premier super-app, and around a billion people use it to organise their life. That’s right, a billion.
They use WeChat to make payments as well as shop. It provides access for transport and travel booking, food delivery, movie tickets, and e-commerce. It also hosts millions of official company accounts.
In China, you can live your whole life through WeChat.
But how can it benefit your business?
For that very reason: WeChat is its own ecosystem and a major force for interacting with customers and potential customers in China.
As the primary social media channel, WeChat is a major platform for Western companies to begin marketing to Chinese customers. It is an excellent tool for customer support and sales.