中文营销必读

For many Chinese, English skills are essential for connecting with the world. ... [read more]
I love great tools. Andrew Wong of 6dgree.com recently contaced me and showed me a new tool that I think has a lot of potential. Persona (update: site no longer open, perhaps this tool disappeared.) allows you to track demographic data for your website visitors. It does so by integrating with Sina Weibo. Anybody that is logged in to Sina Weibo when they visit your website can be tracked. Persona then gives you both agregate data and data on the specific users that visited your site.   ... [read more]
Some of the most common questions I hear from website owners that are considering entering the Chinese market are about hosting and domain names. ... [read more]
On Chinese websites, chat boxes are ubiquitous. Chinese consumers are accustomed to having a chat feature available, and they expect customer service very quickly, if not instantly. ... [read more]