Search Engine Marketing & Search Engine Optimization | Nanjing Marketing Group

Search Engine Marketing & Search Engine Optimization

How Should You Localize Your Website for the Chinese Market?

In short, manually translate all key pages into Mandarin Chinese written in Simplified Chinese script, the universal

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How Google Can Win Big If It Goes Big In China

Google is reportedly in the process of re-entering the Chinese market. The American tech giant has been developing a

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Chinese Search Engines You Need to Know About

Google is blocked in China, and there are several locally-grown search engines that took its place. The 4 Big

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360 Search vs Baidu - Which Should You Use and Why?...

Of the Western companies that contact us with questions about search engine marketing in China, it seems about 95% of

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China SEM Campaign Pre-launch Checklist

Question: “What do we need to do to launch a successful Baidu search engine marketing campaign?” We get asked that

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Why Tracking Your Baidu Keyword Rankings Is Important

The post is brought to you by our guest author, Marcus Pentzek. If you are working on your SEO for Baidu you will

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The Guide to Sogou Search Ad Formats

Sogou is the third most popular search engine in China. When it comes to ad formats, it tends to follow the lead of

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The Guide to 360 Search Ad Formats

Last week we posted a guide to Baidu search ad formats, this week we have the same for 360. For the most part, 360

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The Guide to Baidu Search Ad Formats

We get questions about this often, so here it is! This is the full list of ad types you’ll find on China’s most popular

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